The Grammy award-winning Metropole Orchestra subsidy and existence were threatened. To raise awareness we organized an 8 hour long, crowd-composed concert. By connecting a piano to Twitter we enabled people to create 140 character compositions. The best were immediately arranged and played by the orchestra.
Client:
Metropole Orchestra
Agency:
Havas Worldwide
Creative partner:
Jeroen Thissen
Creative Directors:
Peter Hamelinck &
Thijs de Boer
Production:
Perfect Fools
That's all folks!
lexherwig@gmail.com