As sponsor of the KLM Open Golf Tournament, Audi wanted an activation to engage visitors and promote their new range of electric vehicles. For activation agency Kumpany I came up with the concept for the Q6 E-tron Driving Range. A game that challenges players to outperform the car's 641 km driving range.
Client:
Audi
Agency:
Kumpany
Creative Director:
Auke van Rossum
Production:
Robot Kittens
That's all folks!
lexherwig@gmail.com