Walmart

Trolls

For a very big store we created a campaign with some very small creatures. We collaborated with Dreamworks to create Walmart's very own Troll employee. We named her Twinkles. She welcomed shoppers instore and online. She popped up on social media. And in our film she showed a girl the way to Troll Town together with the movie's main characters.



Credits


Copywriter
Andrew Maaldrink

Agency
The Martin Agency

Director
Bram van Riet

Production Company
Dreamworks