Century by Benjamin Moore is the world's first Soft Touch Matte paint. It's made by hand, specifically for interior designers. To let designers see and feel the paint’s finish we send them handmade posters, screenprinted with Century.
For the launch event of Century we brought one of our paint icons to life. We created a completely hand-painted and room-sized stop-motion film.
“A mesmerizing way to illustrate the product.”
“Benjamin Moore elevates their paint to the privileged matter of artists.”
Our campaign was ‘Editor’s pick’ on Creativity Online.
The Martin Agency
Studio Two Three
© 2021 - Alex Herwig